Every search they make, every keyword they type, we’ll be there, offering an answer.
Why Doing It?
Once content is ready, it’s all about optimizing it for search engines. A first phase focuses solely on optimizing the existing website structure and content to be promptly picked up by indexing crawlers. We analyze your product/service and offer an on-Site and Off-Site optimization checklist, website performance, W3C compliance and Blog optimization assessment that should be addressed as fast as possible to get the most out of your content’s potential.
Subsequently – if not carried out during the inbound phase – we perform a comprehensive competitor traffic and site analysis and thorough keyword research and assessment of your target customer’s needs that will inform the execution of a final on-site optimization; this, following necessity, can be completed internally by your team following our detailed guidelines or directly by us.
Right after the On-Page optimization efforts, your site will then be ready to start a link building campaign, focused on generating solid references to your content from authoritative third-party websites. We developed and constantly maintain relationship with a wide variety of online magazines and blogs that cover pretty much all industries and can offer white-label guest posting campaigns, that drastically help speed up your brand’s organic positioning.
Our work starts from crafting an industry-based backlinks opportunities report which can be acted upon internally by your team, or outsourced to us engaging in a monthly backlinking campaign.
Some of Our SEO Activities
Learn More About SEO in Our Marketing Book
© main image credits Todd Eberle