Lead Generation

We’ll put you in front of who you need, to validate your business and scale in revenue.

Why Doing It?

Now that your website has all the fundamental pillars in place, it’s about time to start driving traffic to it and generate as much targeted feedback as possible to further refine its value proposition and if necessary, course-correct minimizing waste.
We propose a variety of marketing automation activities whose objective is to promote the inbound process serving as lead generation machine. We generally start by outlining the overall automation strategy through a traffic roadmap and funnel strategy, by creating a complete opt-in sales funnel that aims at qualifying the incoming leads, by setting up a customized CRM and sales automation processes (e.g. self-meeting scheduling, automated quoting etc.) together with a series of drip email campaigns and newsletter planning.
If requested, we can close the entire sales cycle by building segment-specific landing pages that plug directly into the automation system and by offering a trained (phone-based) lead qualification service.

Specifically for B2B businesses, as part of our lead generation offering, we help get the most out of the classic cold-email channel by retrieving contact information (full name, email, phone number etc.) of individuals within targeted businesses, previously qualified and vetted for GDPR compliance. We can target by location (city, region, country, continent), industry, role, company size and much more.
Once leads have been acquired, we can either take care of contacting them for you with templated personalized messages, or serve them to you so you can contact them directly.

We offer a complete suite of tools to promote your business through the massive B2B environment available on LinkedIn. We define the correct target with you, choosing through filter like location (city, region, country), role within firms, industry and much more. We then initiate tailored lead generation campaigns targeting the selected individuals and engaging in valuable conversations, to obtain feedback on your product/service and persuading them to conversion.