Klaviyo implementation · Audit first

Free Klaviyo audit. Then we build what recovers the revenue.

We review your lifecycle flows, list segmentation, Shopify integration, and deliverability signals at no cost and show you exactly where your email and SMS program is leaking revenue. If you want it fixed, we scope a fixed-price engagement: flows built, segments defined, data connected, and deliverability protected.

No credit card 24h reply with findings Built on your real account data
Sample lifecycle audit: what we find free
Core flows missing (cart, winback) 4
Unsegmented list sending to everyone 1
Spam complaint rate above 0.08% yes
Revenue per recipient vs. benchmark -60%
Recoverable annual revenue in flows $84k
Shopify and ecommerce integration Lifecycle flow build List segmentation Deliverability protection ESP migrations
Why we start with a free audit

Most Klaviyo accounts send a lot and earn little from it.

The flows exist on paper. The Shopify integration connected at some point. But the welcome series never converts, the cart abandonment flow fires late if at all, the list is one segment sending to everyone, and the spam complaint rate is climbing. Revenue per recipient sits far below the benchmark, and nobody is sure which part to fix first.

We flipped the conversation. The audit comes first and costs nothing. We look at your actual account: which flows are live and which are missing, how your segments are built, what your deliverability signals look like, and what revenue per recipient benchmark you are working against. You see the gap and what closing it is worth before any money changes hands. If the numbers do not justify the work, we will tell you.

8/10
Accounts we audit are missing at least two of the five core revenue flows. That is automated revenue sitting in a queue that has never been turned on. It compounds every day it stays off.
How it works

Four steps. The audit lands in a week.

No procurement loop, no open-ended retainer, no guesswork. The whole front end runs on one form and one call.

1

Tell us your account

Work email and read-only access to your Klaviyo account. If Shopify is connected, we will look at the integration events too. That is the whole form.

~60 seconds
2

We audit your account

We map every active flow, check your segmentation logic, inspect your deliverability signals, benchmark your revenue per recipient, and flag the structural gaps in your data layer.

A few days
3

Findings call

A short call to walk through what we found, what each gap is worth in recoverable revenue, and what we would fix first. You keep the audit either way.

30 minutes
4

Scope and build

If you want it done, we scope a fixed engagement: flows built, segments defined, data connected. You see the price before you commit.

Same week
What the engagement covers

Three things Klaviyo requires done right.

Flows automate revenue, but only if segmentation targets the right people, the data layer feeds them correctly, and deliverability keeps them landing in the inbox. All three have to work together, or the flows send to the wrong people on stale data and train the inbox filters to reject you.

Lifecycle flows and SMS

Welcome series, abandoned browse, abandoned cart, post-purchase upsell and cross-sell, winback, sunset. Each flow is built with the branching logic, timing, and copy that the customer stage actually requires. SMS layers in where it earns its place without cannibalising email revenue.

Segmentation and data feeds

Segments built on real purchase behaviour, engagement recency, predicted lifetime value, and custom properties from your ecommerce platform. Clean suppression lists. A data-sync layer that keeps Klaviyo updated as orders, refunds, and catalogue changes happen in Shopify or your custom store.

Deliverability and sending reputation

Domain authentication (SPF, DKIM, DMARC), dedicated sending domain setup, suppression hygiene, complaint rate management, and a warm-up plan for new or recovering domains. Deliverability is not a feature you turn on once; it is a state you maintain over every send.

Want the depth? Every one of these is broken down with methodology and benchmarks in the complete Klaviyo implementation guide. This page is the short version that gets you a free audit; the guide is the reference.

Sample deliverable

This is what one flow specification looks like.

Every flow we build ships from a written spec first. It defines the trigger conditions, the segment filters, the branch logic, the timing windows, the message variant map, and the revenue attribution method. Your team can review it before a single email is sent.

The card on the right is illustrative. Your spec is built from your own account data and your product catalogue.

FLOW-03 · Abandoned cart recovery
High impact +$38k / yr est. 3-touch sequence
Cart abandonment flow fires at 1h but skips the 24h and 72h touches. Revenue is leaving before the sequence completes.
Trigger and filter
Metric: Started Checkout. Filter out: Placed Order within 1h. Segment exclusion: suppress customers who placed 3 or more orders in 90 days (loyalty segment gets a different flow).
Touch sequence
Touch 1   1h after trigger   subject: still thinking?
Touch 2  24h after trigger   subject: your cart is expiring
Touch 3  72h after trigger   subject: last chance + social proof
Engagement tiers

Sized to where you are starting from.

Some brands need a full build from scratch. Others have a working account but are leaving flows or segments unfinished. We scope to the actual gap, not a generic package. The exact number is set after the audit, written into the agreement before anything starts.

Foundation

Core flows and data

Talk to us · fixed scope
  • Five core lifecycle flows built and tested
  • Shopify or ecommerce integration verified
  • Basic segmentation (engagement tiers, purchase history)
  • Domain authentication and sending setup
  • Suppression list hygiene
Growth

Full program build

Talk to us · fixed scope
  • Everything in Foundation
  • SMS flows layered into the lifecycle
  • Advanced segmentation: CLV bands, predicted churn
  • A/B test framework on top flows
  • Custom properties and data feed mapping
  • Monthly flow performance review
Migration

ESP migration

Talk to us · fixed scope
  • Everything in Foundation
  • List export, hygiene, and import into Klaviyo
  • Suppression and unsubscribe mapping
  • Flow rebuild from previous ESP
  • Template and creative migration
  • Domain warm-up plan and execution
How pricing works. The scope and price depend on the current state of your account, how many flows need building or rebuilding, and the complexity of your data layer. We set exact figures after the free audit and write them into the agreement before any work begins. No open-ended retainer, no surprise invoice.
Proof

We have done this for companies like yours.

Lifecycle and retention work is part of the growth program we run for ecommerce and DTC brands. A few case studies that map closely to a Klaviyo engagement:

Request

Get your free lifecycle audit this week.

Drop your work email and we will walk through your Klaviyo account. We reply within 24 hours to confirm scope and book a short findings call. The audit is free.

  • A real audit on your real account data, not a templated checklist.
  • The revenue each gap is worth, quantified.
  • You keep the audit whether or not you engage us.
  • We quote directly. No sales handoff.

Prefer a longer brief? Use our form

Get a free lifecycle audit

Two fields. We do the rest.

No credit card. No commitment. We reply within 24 hours with next steps.

FAQ

Questions we get every week.

How long does a Klaviyo implementation take? +
A standard implementation covering the core flows, segmentation logic, and Shopify or ecommerce integration typically runs four to six weeks. Migrations from another ESP add one to two weeks for list hygiene and suppression mapping. We work in clear sprints so you know what ships each week.
We already have Klaviyo. Can you fix what is broken instead of starting over? +
Yes, and that is the more common situation. The free audit maps every active flow, the current segmentation, your suppression state, and your deliverability signals. We then fix or rebuild only what the data says needs it, rather than wiping and starting again.
Do you handle Shopify integration? +
Yes. Shopify is the integration we handle most often. We connect the native Klaviyo integration, verify that all the key events (placed order, fulfilled order, cancelled order, viewed product, added to cart) are firing correctly, and map the custom properties your flows need. We also handle headless and custom Shopify builds that require a manual integration layer.
Can you migrate us from Mailchimp? +
Yes. Migration covers list export and hygiene, suppression mapping, flow rebuilding in Klaviyo, template rebuild, and a phased warm-up to protect deliverability on the new sending domain. We do not just move lists over; we fix the structural issues that made the old setup underperform.
Is the lifecycle audit really free? +
Yes. We review your current flows, segmentation, list health, and deliverability signals, then show you the gaps and what fixing each one is worth in recoverable revenue. No charge, no obligation. You keep the findings either way.
What does it cost? +
Implementation is a fixed-scope project priced after the audit, when we know the actual state of your account. Ongoing flow optimisation and A/B testing runs on a monthly retainer. We share exact numbers once we have looked at your setup, because the right scope depends on where you are starting from.

See what your Klaviyo account is leaving on the table.

A free audit on your real account data. A fixed scope to build what the numbers justify. Findings in a week.

Get a free lifecycle audit
No credit card · You keep the audit · 24h reply

Related reading

Related reading

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