Little Marketing Book

In a previous article, we have discussed the basics of CRM, understanding customers, and gathering data. From there, you have learned where and how to gather data for CRM and marketingBusiness-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such … More purposes.  In today’s article, we will talk about analyzing data for marketingBusiness-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such ... More. All of..

Data plays a major part in every marketingBusiness-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such … More campaign. But when it comes to the success of CRM initiatives, data is the central key. As discussed in our previous article titled A CRM model & Understanding Customers, the CRM model revolved around a customer.  In..

In our previous article, we have discussed what CRM is, and how it helps companies in their marketingBusiness-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such … More strategies. To continue our chapter about CRMs, we will discuss a CRM model and understanding customers in this article. A CRM Model There are a lot of..

Just recently, we have discussed how to engage with your target customers and how to create a better relationship with your audience. Therefore that same article, we have briefly mentioned Customer Relationship Management or CRM. So, what exactly is a CRM? This article focuses on managing customer relations or CRM. So we will go through the basic key terms and..