E-commerce

E-commerce or electronic commerce is the exchange of products or services using computer networks, specifically the Internet. A term used as a synonym when talking about eCommerce is e-Business. Although the latter is broader and in fact encompasses other terms such as: e-payment, e-logistics, front-and-back-office and many more. This businessBusiness-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such ... More area is carried out in the World Wide Web, also in social networks and mobile applications. The registration of users is supported by e-mail.

E-COMMERCE TYPES ⌨️

There are different types of e-commerce depending on the nature of their transactions and how they generate their income. These are one example of the many that exist.

• B2B (Business-to-Business)Business-to-business (B2B), also known as B-to-B, is a form of transaction between businesses, such ... More: Businesses that trade with other businesses or organizations.
• B2C (Business-to-Consumer)The term business-to-consumer (B2C) refers to the process of selling products and services directly ... More: Businesses that sell directly to customers. It is the most common.
• B2G (Business-to-Government): Businesses that trade with government institutions.
• C2C (Consumer-to-Consumer): Trade between individuals, i.e., customers who acquire and trade with other consumers.
• C2B (Consumer-to-Business): Consumers trade with businessmen, it’s really common in e-commerce of used articles.

WHAT’S THE POINT IN HAVING IT? 📈

This business is so attractive because it can be done around the clock; accessing products and services quickly, with the ability to sell not only in a limited area, but also do e-commerce nationally and internationally.

In addition, new e-commerce services and technologies for customers allow for quick deliveries, up to an hour, so users don’t have to wait for the product they want, not to mention the wide variety of secure payments available

Besides this thanks to e-commerce there is the opportunity to build customer loyalty, with effective communications where the portal user can report concerns, complaints or leave comments on products. These, if properly addressed, can increase loyalty, repurchase or expand the range of coverage in the market.

On the users’ side, e-commerce is an advantage because they can find better prices and review a lot before deciding to buy; and it is that they have more opportunities to browse and find what best suits their economy. In addition, it generates comfort when you receive what you have purchased at home or at the office.